On August 26, 2022, Ross Stevens, CEO of Stone Ridge Holdings Group and executive director of the New York Digital Investments Group (NYDIG) subsidiary, made an impromptu appearance at BitBlockBoom in Austin, Texas, for a special announcement.

Stevens has long been a proponent of Bitcoin through his Stone Ridge shareholder letter, his co-written article, “On Impossible Things Before Breakfast,” participation in the MicroStrategy corporate strategy program and interview with famous bitcoin proponent, Michael Saylor.

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